One of the most asked queries related to SEO is ‘how to optimize Google core web vitals’? In this article, we provide you with 5 simple and effective practices you can perform to improve your website’s core web vitals and make it more interactive for users. Read the article carefully.
Basic Overview
There are tons of things in SEO you can use to benefit your website. Optimizing web core vitals SEO is one of the best practices you should use to make your site better from an SEO point of view. These are the parameters that primarily focus on the loading, interactivity, and stability of your website. Let us learn more about Google Web Vitals.
What is Google Core Web Vitals?
Google core vitals are a set of metrics that are related to different elements of page speed. These are parameters based on which Google analyzes how fast your website loads. These are considerable factors because they determine the user experience of the page.
After the page experience update of Google in 2021 has been released, Google Web Vitals have become a significant factor in ranking. Better web vitals means better user experience which further results in better ranking.
The three Google core web vitals are –
#1. First Input Delay (FID): This measures the time taken by a browser to start loading the website after the user interaction. It basically checks how interactive the page is. A better score is considered to be less than 100ms.
#2. Largest Contentful Paint (LCP): It shows the time for the largest element of the page(image, video, etc.) to load. By this factor. You can evaluate the loading speed of a page. A score less than or equal to 2.5 seconds is supposed to be a good score.
#3. Cumulative Layout Shift (CLS): Sometimes, you see some content on a page shifts downward and an image appears at that place. This is called Layout Shift. A good CLS score ensures that the elements on the web page do not shift while loading. This factor measures how much time your website takes to become visually stable.
These are the core web vitals SEO that determines the user experience of your web page. We will explain some simple ways you can adopt to improve the Google web vitals score of your page. But, before that, let us examine the requirement of improving these speed metrics.
Why is it Necessary to Improve Core Web Vitals?
As we have mentioned earlier, web core vitals have become prime factors for assessing your website’s speed and user experience after the Page-Experience update has been implemented. Apart from that, there are many other reasons for improving Google Core web vitals.
- These parameters are directly associated with the user experience of your website. It determines how well a user can interact with different elements of the page.
- Another significant factor for working on these parameters is that they improve the SEO of your website which in turn increases the ranking.
- Core web vitals SEO emphasizes health and vitality by checking the loading, interactivity, and visual stability of your domain. Thus, it is mandatory to ensure that the site is secured and trusted.
Now, we have learned enough about core web vitals and their role in improving your website’s ranking. Let us check how to improve these parameters.
5 Best Practices to Optimize Google Core Web Vitals
Before sharing some simple tips to improve web core vitals, you need to know the current status of your website’s health and vitality. For this, you can use different methods but the simplest solution is Google Page Speed insight. All you have to do is copy and paste the URL of your website in the required field and run the test. It will precisely display all the speed metrics that influence your website’s performance.
If the web core vitals have optimum or at least average value, your website is in good condition otherwise, you can follow the instructions provided below the specific metric. You can also perform the below practices to improve the Google speed metrics.
#1. Remove Render Blocking Resources –
Render Blocking Resources are part of the code of your website that prevents the page from loading quickly. Usually, it consists of CSS and JavaScript. By eliminating these render-blocking resources, you can significantly improve your website’s speed. For identifying these resources, run the page speed insight test. After that, in the render-blocking resources section, search for the files ending with .css and .js extension. Now, you can either eliminate these files manually or via using a plugin.
#2. Optimize Images on Your Website –
Optimizing images is a great way to load the page faster and improve the LCP score which further improves Google core web vitals. Use the next-generation image formats like webp or JPEG 2000 as these formats are ideal for websites. Before using these image formats, we suggest you do some research. Moreover, you should also use compressed images. It reduces file size and increases loading speed. It may degrade the quality of images but the difference can only be found when you zoom them.
#3. Use Lazy Loading for Better UX –
Another great way to enhance the LCP score of your website is by implementing lazy loading. This feature enables images to start loading at the moment when the user reaches them. Instead of loading the entire page at once, you load only the necessary content first. Along with LCP, it also improves the overall SEO and user experience of your page.
#4. Improve Server Response Time –
Server Response Time is defined as the time duration between the instant a user clicks on a link and the moment when the server starts sending back the information. A better server response time means the website takes minimum time to load the page and delivers a better user experience. You can use CDN, Content Delivery Network to improve the server response time. It delivers content to the user from a server located near them. Therefore, it speeds up the loading time.
#5. Upgrade WordPress Hosting –
If you are using shared hosting and experiencing slow loading, it is time to upgrade your hosting plan. Dedicated hosting is comparatively faster than shared hosting. Also, shifting to a better hosting plan enhances the overall performance of your website.
These are a few simple and effective techniques to improve Google Web Vitals.
Key Takeaways
I hope this article has delivered you with all the required information. Google Core Web Vitals are the crucial factors that measure the speed of your website. It is important to improve these parameters because they decide the overall user experience and SEO. First, check the current status of your website. After that, implement a suitable strategy to fix the issues. The above-mentioned 5 tips are useful not only for Core Vitals but also for overall site health and vitality.
